Category: Blog

As data warehousing technologies continue to grow in demand, creating effective data models has become increasingly important. In particular, optimizing online transactional processing (OLTP) data models—which define the structural relationships between normalized tables and entities—for efficient transactional processing is crucial.  However,…

For a long time, databases have been the go-to avenue for companies to store and access data. However, with the rise of big data, businesses of all sizes are rapidly adopting cloud data lakes as a cheaper yet highly scalable…

Big data has taken the world by storm, and as enterprises worldwide scramble to make sense of it, it continues to hit hard. Given the amounts of data produced daily, not only are they overwhelmed dealing with it, but they…

Modern organizations must process information from numerous data sources, including applications, databases, and data warehouses, to gain trusted insights and build a sustainable competitive advantage. In a bid to quantify this, Market Pulse concluded through its survey that companies, on…

Introduced in 2012, Universal Analytics (UA) has been the backbone of web analytics for many years. The web analytics service came with various new features and capabilities. These included improved tracking of user behavior, offline interactions, and better integration with…