Category: Blog

There are a few factors that help businesses build a sustainable competitive advantage. Collecting and analyzing up-to-date enterprise data for decision-making is one of them. While there are a number of architectures that support this need, such as data lakes,…

Astera Software is proud to announce the onboarding of Mike Alford as a VP of Global Sales March 22, 2022, Westlake Village, CA/PRNewswire — Astera Software today announced a significant addition to its senior leadership team, Mike Alford, who will…

Less than half of leaders believe their customer experiences are optimized. Why not? Often, businesses don’t have the necessary tools and technology to spearhead a data-driven customer journey. That’s why it’s crucial to create a customer journey map—you need to…

The rise of big data has been met with a commiserate increase in data storage and computing technologies that can scale effectively without costing businesses an arm and a leg. The decision to build a cloud data warehouse on Redshift…

Modern businesses now rely on accurate insights and data-driven decision-making for their strategic planning and growth. The growing importance of data warehousing and business intelligence and data analytics aptly shows how businesses use robust data management tools and analytics platforms…