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Google has finally released its latest version Google Analytics 4 (GA4) as the Universal Analytics version is near to it’s sunset date. The new tool sports a new user interface and event-based data collection model, which means that every action…

As data warehousing technologies continue to grow in demand, creating effective data models has become increasingly important. In particular, optimizing online transactional processing (OLTP) data models—which define the structural relationships between normalized tables and entities—for efficient transactional processing is crucial.  However,…

For a long time, databases have been the go-to avenue for companies to store and access data. However, with the rise of big data, businesses of all sizes are rapidly adopting cloud data lakes as a cheaper yet highly scalable…

With data becoming increasingly valuable, companies must have a strategy to leverage their data assets. Businesses prioritizing data-driven decision-making and investing in technology will have a competitive edge in the market.

The cloud offers a host of benefits that on-prem systems don’t. However, cloud migrations are not simple.