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    Unstructured Data Challenges in 2025 and Their Solutions

    March 6th, 2025

    Unstructured data is information that does not have a pre-defined structure. It’s one of the three core types of data, along with structured and semi-structured formats.

    Examples of unstructured data include call logs, chat transcripts, contracts, and sensor data, as these datasets are not arranged according to a preset data model. Unstructured data must be standardized and structured into columns and rows to make it machine-readable, i.e., ready for analysis and interpretation. This complicates things and leads to multiple unstructured data challenges.

    types of data

    Unstructured data is of growing importance, considering more than 80% of business data is available in an unstructured format. If that wasn’t enough, unstructured data is projected to grow rapidly in 2025 and beyond.

    Plus, it’s not just about the volume; unstructured data sources contain valuable insights. Purchase invoices, for example, can help a telecom provider segment its customers based on their demographic and economic details. This is just one example; unstructured data can be used in numerous ways to unravel patterns and trends for improved decision-making.

    Despite its importance, many enterprises face problems accessing and using unstructured data. Some unstructured data challenges include:

    • Inability to process growing data volumes
    • Accessing siloed data
    • Regulatory non-compliance
    • Reduced data usability
    • Increased vulnerability to cyber-attacks

    Let’s discuss these factors in more detail and how enterprises can overcome them.

    Overcoming Unstructured Data Challenges

    Challenge # 1: Inability to Process Growing Data Volumes

    Businesses are collecting ever-growing amounts of information nowadays. The volume of global data is projected to rise to 221 zettabytes by 2026. This presents the challenge of accurately capturing this data in a timely manner.

    Enterprises need to capture and store unstructured data to extract valuable insights. But without proper storage planning and solution, these increasing data volumes put pressure on existing storage capacity. Of course, traditional, on-premises storage solutions cannot handle petabyte-scale data.

    Enter cloud-based storage. Migrating data to the cloud is part of a flexible and scalable approach to data storage. Online data warehouses offer many benefits, such as connectivity to multiple unstructured data sources, faster analysis, and smoother disaster recovery.

    A robust data integration tool simplifies connecting to cloud storage. Astera Data Pipeline Builder streamlines data migration to the cloud while preserving data quality in a no-code environment. Furthermore, its automation capabilities allow business users to capture and transfer unstructured data in real time.

    Challenge # 2: Accessing Siloed Data

    In today’s digitized work environment, employees demand greater transparency from their employers. Privacy acts such as CPRA and GDPR have emphasized safeguarding employee information and improving employees’ access to their data.

    Moreover, employee requests to access their personal details are increasing. The challenge is to provide seamless access to sensitive information stored in data siloes across multiple destinations, such as chats, emails, and audio logs.

    The first step toward solving this challenge is discovering sources of employee information. The next step is combining disparate information stored across multiple systems and building a single repository. Subsequently, employers must implement a robust ID verification and data masking mechanism to prevent data leaks.

    Ethically managing employee data, providing it on request, and communicating new laws regarding employee privacy help cultivate an environment of trust within an organization.

    unstructured data challenges

    Challenge # 3: Regulatory Non-Compliance

    Unstructured data often goes unchecked as it’s difficult to store and analyze. As per IDC, around 90% of this data remains unutilized, and most companies are unaware of where it resides. Unregulated data can lead to numerous legal and compliance risks, for example:

    • Sensitive information, such as customer details, may be lost in a data breach if not adequately secured.
    • Using unstructured data for marketing purposes may undermine the consent taken during data gathering. For instance, using real customer invoices to showcase a software’s functionality is a breach of privacy that may lead to a lawsuit.
    • Uncategorized data may be stored in secondary storage. Privacy regulations require businesses to store sensitive information in their primary storage.
    • Non-compliance with employee requests for information retrieval and deletion can harm a business’s reputation.

    Non-compliance with employee requests for information retrieval and deletion can harm a business’s reputation. How can enterprises stay within the bounds of privacy laws? By prioritizing identifying untagged data and empowering workers to recognize and review it.

    A company must locate unstructured data sources within the company and establish guidelines on what constitutes personally identifiable information (PII). All sensitive information should be marked and stored securely and must only be accessible to authorized users.

    Learn More About Unstructured Data Challenges

    Discover the power of automated data extraction in overcoming the challenges of unstructured data. Astera ReportMiner offers enterprise-grade capabilities to streamline extraction processes and enhance data quality.

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    Challenge # 4: Reduced Data Usability

    Reduced data usability presents another challenge for utilizing unstructured data. Companies must transform unstructured data into a machine-readable format before processing it. This data also needs indexing and schema to be useful. The additional data processing requirements increase time-to-insight, which can cause delays in decision-making.

    For instance, scanned receipts cannot be parsed directly and must be passed through an OCR tool to capture relevant data. Similarly, social media posts must be scraped and converted into a structured format to conduct sentiment analysis.

    Nowadays, data extraction tools can automate data extraction, processing, and loading, essentially the entire process. These solutions can scrape and process unstructured data at scale. Most companies prefer zero-code solutions that allow them to structure unstructured data without writing any code.

    Astera ReportMiner is a powerful, AI-driven tool that simplifies unstructured data extraction, processing, and management. It allows users to generate templates with one click and ensures data accuracy and completeness through extensive data quality checks.

    Challenge # 5: Increased Vulnerability to Cyber Attacks

    Egnyte’s 2021 Data Governance Trends Report states that unchecked data growth and disorganization increase cyber risk. This is particularly true for unstructured data as it’s more prone to mismanagement and stored in siloed data systems.

    Small to medium enterprises are at greater risk of data breaches. In addition to data loss, cyber-attacks can result in loss of customer confidence and heavy fines. It can permanently damage a brand’s credibility and reputation.

    The solution to increasing data security threats is not just strengthening security protocols. Companies need to identify scattered data and consolidate it into a centralized repository to minimize political vulnerability. They should also create a procedure for securely storing new incoming data.

    An end-to-end data integration tool is an excellent option for consolidating data from multiple unstructured sources. Choose a solution that offers robust security and user permission features to ensure data integrity and security.

    Apart from the five challenges stated above, there are other obstacles to utilizing unstructured data effectively. Douglas Laney, a leading authority on data and analytics, explained some of these challenges in a recent webinar.

    How Enterprises Can Utilize Unstructured Data – A Telecom Perspective

    We’ve discussed the challenges of managing unstructured data. Now let’s look at how this data can help create value. The Telecom industry is an excellent case as telecom providers (telcos) collect large amounts of information through call, network, and customer data. This information can be analyzed to extract valuable insights.

    Telcos predict the churn risk for each customer by analyzing their past purchases. Predicting customer churn involves comparing current customer data to churned customer data and building a prediction model through a classification algorithm. Consequently, telcos can target customers at a high risk of churning through customized packages.

    Proactive targeting can significantly reduce customer churn and save time and money in attracting new customers. Other benefits include a more satisfied customer base with higher LTV.

    There are other applications of data mining apart from churn prediction. By analyzing call detail records, they can find the most called places by their customers. Perhaps a large subset of customers makes regular calls to Spain. These insights help them design relevant international calling plans.

    Tackle Unstructured Data Challenges with Astera

    Data analytics help uncover profitable insights for telecom providers. There are additional benefits apart from crafting relevant marketing campaigns. Insights gained from data analysis can assist in reducing call fraud and better network optimization.

    However, effective analytics requires structured and cleansed datasets. Even the most powerful analytical tool will be ineffective without accurate data. Extracting, preparing, and combining data from multiple sources is essential to view a complete picture.

    An AI-powered, enterprise-grade tool such as Astera Data Pipeline Builder can significantly improve how businesses utilize their structured and unstructured data for insights. ADPB empowers businesses by combining and standardizing data from disparate sources, preparing it for analysis, and ensuring it’s ready for a variety of downstream applications.

    The tool also supports varying data latencies, features cloud-based data preparation tools, and allows users to develop and automate pipelines using English language commands. Astera Data Pipeline Builder is designed to save time and increase accuracy in ETL, ELT, and data preparation processes.

    Schedule a demo today to see its powerful features for yourself.

    Unstructured Data Challenges: Frequently Asked Questions (FAQs)
    How can businesses process the growing volumes of unstructured data efficiently?
    Implementing cloud-based storage solutions offers scalability and flexibility, enabling businesses to handle increasing data volumes effectively.
    How does unstructured data impact regulatory compliance efforts?
    Unregulated unstructured data can lead to legal and compliance risks, such as data breaches and misuse of sensitive information, underscoring the need for proper data management practices.
    What role does AI play in unstructured data processing?
    AI technologies, such as natural language processing and machine learning, can automate the extraction and analysis of unstructured data, leading to more efficient and accurate insights.
    What types of unstructured data can Astera’s tools handle?
    Astera’s tools are designed to process a wide range of unstructured data formats, including PDFs, text files, emails, and more, making data integration seamless.
    How does Astera ensure the accuracy of extracted data from unstructured sources?
    Astera’s solutions incorporate advanced AI algorithms and built-in validation checks to ensure the accuracy and completeness of data extracted from unstructured sources.
    Can Astera’s solutions integrate unstructured data with existing structured databases?
    Yes, Astera Data Pipeline Builder, Astera’s AI-powered data integration platform, facilitates the merging of unstructured and structured data, providing a unified view for analysis.
    What are the cost implications of managing unstructured data?
    While initial investments in tools and storage solutions are necessary, effectively managing unstructured data can lead to cost savings by uncovering efficiencies and driving better decision-making.
    How can unstructured data be leveraged for business intelligence?
    By analyzing unstructured data, businesses can gain insights into customer behavior, market trends, and operational inefficiencies, informing strategic decisions.
    Which industries can benefit most from unstructured data analysis?
    Industries such as healthcare, finance, retail, and telecommunications can significantly benefit from unstructured data analysis by enhancing customer experiences and optimizing operations.
    What steps should a business take to start managing unstructured data effectively?
    Begin by identifying and cataloging unstructured data sources, then implement tools like Astera’s data management solutions to automate extraction, integration, and analysis processes.

    Authors:

    • Junaid Baig
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